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Your guide to maximizing your music revenue everywhere

These days, there are more ways for musicians to make money from their work than ever before. In the modern era, downloads and streaming have become the new “traditional” revenue sources; that is, the ones most artists are familiar with and know they can earn money from based on use of their sound recording and composition. But a new term was needed to define the way to collect revenue from even newer, non-traditional sources. That new term is monetization.

How is monetization different from other ways of making money from music?

This is an important distinction. For the first hundred years of mass-distributed recorded music, radio and live performances, artists and songwriters earned money from their work in relatively straightforward ways:

  • Artists: When their recordings were sold in a physical medium like vinyl or CD.
  • Songwriters: When their compositions were pressed onto a physical medium, or were played on the radio or performed live.

If the artist also happened to be credited as a songwriter for the underlying composition for a recording, they double-dipped and earned revenue from multiple sources. These ways still apply to artists and songwriters today.

And that was about it until the mid-’00s, when streaming came along and complicated things. As we’ve covered in both our sound recording and publishing articles, royalties from streaming are payable to both the artists and songwriters. But earning revenue from streaming is also not strictly monetization in its current definition.

What is music monetization?

If earning money from recording sales, streams or composition performances isn’t what we talk about when we talk about monetization, then what is?

In the parlance of our times (to quote the Dude), music monetization is seeking out revenue from new, non-traditional sources. What are those?

Making money from music

Where can I monetize my music?

There are quite a few platforms where you can earn revenue when your music is used in videos. These are called Social Video platforms:

Monetize music on YouTube

YouTube is the first major video platform on the Internet, and also the most popular. That’s why it’s essential for you to monetize your videos on YouTube in every way possible so they can earn all the revenue they’re owed.

Of all the video platforms, YouTube offers the most ways to earn money from your music. Here are all the revenue sources from YouTube:

  • YouTube Music streaming revenue for Art Tracks. CD Baby delivers audio to YouTube as part of our distribution. Each song appears as its own “video,” with the artwork and other metadata.
  • Content ID from advertisements placed on videos. CD Baby sends your audio to YouTube so it can recognize when you or anyone else upload a video with your songs. When it recognizes the audio, YouTube places an ad on the video and you earn revenue from ad clicks.
  • Revenue from YouTube Premium subscribers. YouTube pays this revenue per view instead of per ad click like Content ID from users watching for free, which means artists earn more per view when Premium subscribers watch than when free users do.

To monetize and collect revenue for both Content ID and Premium subscribers, you’ll need to opt in for Social Video Monetization during the submission process.

You’ll also want to drive fan activity to YouTube to maximize your Content ID revenue. This involves promoting your music on YouTube.

Monetize music on Facebook

Much as the term implies, Social Video applies to social media platforms like Facebook, too. As with YouTube, users can upload their own videos to Facebook and select music from its library to place in their creations.

There are two types of videos users can upload on Facebook:

  • Facebook Videos: Videos of any length that are permanently posted to the user’s profile (until the user wants to remove them) and can feature music selected from Facebook’s library by the users.
  • Stories: Short-form 20 second videos that disappear after 24 hours. Like normal videos, users can select music from Facebook’s library to place in these shorter videos.

Just as with YouTube, CD Baby delivers music to Facebook’s library when you opt in for Social Video Monetization and select Facebook Monetization. That means your music will be available to place in Facebook videos, so take advantage of that! Tell your fans they can use your music in their videos they post, and don’t forget you can use your own music too!  

Monetize music on Instagram

Since their purchase by Facebook in 2012, Instagram often goes hand-in-hand with its social media parent company. Thus, most features that appear on one platform are also on the other, with a few notable differences and additions.

There are three types of videos users can upload to Instagram:

  • Stories: Like Facebook stories, Instagram stories are short-form videos that appear in the user’s profile for 24 hours. Unlike Facebook, these can only be 15 seconds long.
  • Reels: Short-form videos similar to TikTok (more on that soon) that can be up to 30 seconds in length. When a user places your song in a Reel, it links back to your profile with all your music on Instagram. Don’t forget you can also create Reels with your own music to get the party started!
  • IGTV: This is Instagram’s platform for longer videos of up to an hour. Artists can use this for anything from music videos to recorded live performances or interviews. Monetize IGTV directly with IGTV Ads.

(Instagram users can also add videos to their regular feed, but those aren’t tagged or monetized through IG’s Content ID like other forms of video are. The same applies to Instagram Live.)

As with other Social Video platforms, CD Baby delivers music to Instagram’s library when you opt in for Social Video Monetization and select Facebook Monetization. That will make your music available for users to place in their Stories and Reels.

Like Facebook Stories, you earn revenue when your music is placed on Instagram Stories.

While there is no direct way for artists to monetize Reels, you can grow your fanbase and earn more revenue by more listeners streaming your music.

Monetize music on TikTok/Resso

TikTok is the short-form video platform based in China that’s so popular the U.S. government believed it to be a security threat and attempted several times to ban it this past fall. Those attempts failed and the app is still active and as popular as ever in the U.S. From dance crazes to lip sync videos and pranks, TikTok skews younger in its audience and spontaneous in its content.

Why is TikTok important for musicians?

Like the other Social Video platforms, TikTok users can select a song to add to match the content of their video. This is how artists promote their music on TikTok, by creating trends with one user choosing a song that fits perfectly with something they’re doing, and others following with their own take on the action in the video (pranking their significant other, for example) set to the same song, and growing that song’s (along with the artist’s) popularity.

How do I make money from TikTok?

You earn money whenever a new video is created that uses your music. That’s why having a song that becomes part of a new trend on TikTok can not only grow an artist’s fanbase but also earn them some extra revenue! Which is why it’s important for you to create videos on TikTok with your own music.

How do I send my music to TikTok?

Unlike the other Social Video platforms, distributing to TikTok’s library does not require you to opt in for Social Video Monetization. TikTok is one of CD Baby’s streaming partners, so you just need to opt in for streaming and make sure TikTok is selected and your music will be sent to them.

What is Resso?

Resso is a new streaming service that’s affiliated with TikTok. It is currently only available in India, Brazil and Indonesia. When you opt in for distribution to TikTok, your music is also sent to Resso.

The future of music monetization

With the music industry constantly evolving, CD Baby is always looking for new ways for our artists to earn more revenue from their songs.

And of course, the literal definition of “monetization” is making money from something, whether it be newer non-traditional sources, age-old media like physical formats or new-ish but time-tested ones like downloads and streaming. So there are a TON of other ways to earn revenue from your music outside of these newer Social Video platforms, including:

The post How to Monetize Your Music on Every Platform appeared first on DIY Musician.

SoundCloud Promotion

We provide you our Spotify bundle that will get tens of thousands of new listeners in a few days.

Nowadays, it can be easier for Soundcloud music promotionians to get discovered, especially thanks to sites like SoundCloud and streaming solutions like Spotify. In actuality, Spotify can be one of the best places for Soundcloud music promotionians to put their Soundcloud music promotion in order to get discovered. We provide you our Spotify bundle that will get tens of thousands of new listeners in a few days. Artists or bands can choose one to five songs or tracks. It may be an album Soundcloud promotion package of five tunes. The package gets around seven thousand plays. The songs or tracks will get placed on three playlists. The delivery starts in twelve hours and it makes take five days to finish. Our top plan can be selected for different sets of five tracks or songs. The identical set of five tracks or songs can be promoted with this plan again in the not too distant future. Boost your chances to Get in the Spotify SoundCloud Charts! Getting Plays on Spotify must be your Goal!

SoundCloud success measured by performance indicators and vanity metrics

Music artists are in many ways like startups. They create, publish, sell, negotiate, deal with payments, do SoundCloud... However, it's really tough to find relevant performance indicators for artists. But what's true for businesses is true for artists: without numbers, it's significantly harder to be successful. Before it begins, and sometimes it kills a career. In this post, I need to share some tips and maybe some surprising facts about the amounts of one of the biggest online Soundcloud music promotion programs -- SoundCloud. Disclaimer / Warning: the following analysis features opinions and has been performed by SoundCloud listeners. The report is not sponsored or endorsed by any artist, label, or SoundCloud. The results are based on publicly available information or claim to be representative, correct, or complete. Do not analyze graphs with more than 500 million nodes in the home. Top 10 Profiles on SoundcloudThere are approximately 1,000 artists on SoundCloud that have follower bases exceeding 250,000 users. The artist with the most followers is not Avicii Skrillex, The Weeknd, Kanye West, David Guetta, Justin Bieber or Drake. It's Future with 9.48M followers - a gigantic figure in the SoundCloud ecosystem. There is not a single non-Hip Hop profile in the Top 10. Four out of the top ten profiles are record labels. UMG and Sony are dominating the top ten. In the event you anticipated EDM here you probably live outside the US. Hip hop artists have dominated one of the...

Improving your Soundcloud engagement

The more a station reposted their Soundcloud audience engaged. Frequency had the strongest correlation to a station ratio. Audience engagement falls significantly with the majority of the analyzed channels reposting between 6 and 17 times each day, at outside and 5 reposts. They see the value and are rewarded every time they do something that is upload or repost. The key behind powerful reposts Follow for Download Gates: So why do artists and labels have greater engagement ratios? Labels and artists often curate more in relation to reposts and uploads, favoring quality over quantity, permitting them to make dedicated superfans. You will need to be careful not to exhaust your viewers. The standard repost generates plays of the following of that station. Quite simply, if a 100.000 follower channel reposted your course, it would probably only create 3.000 -- 4.000 plays. You, like us, had probably expected this number to be much greater. Whereas a small portion of stations ranged between 10-18% some were as low as 1 percent. The high-ratio accounts were labels and the artists, who reposted less and uploaded more often. The distinction is important, and reinforces the notion that you will need to be careful in who you set up with. Improving your station's engagement The trend on SoundCloud, particularly with promotional channels, is to pair reposts that are consistent with like-to-download gate inclusion to be able to accelerate follower development. That station may then do...

Buying Soundcloud Reposts is a Record Label Marketing Secret

The more a station reposted daily, the less engaged their Soundcloud audience. Repost frequency had the strongest correlation to a station ratio. Audience engagement falls significantly with nearly all the analyzed channels, at 5 reposts and outdoors. They see the value and are rewarded with a reply every time they do repost or upload something. Follow for Download Gates: So why do labels and artists have higher engagement ratios? Labels and artists often curate more in regards to reposts and uploads, favoring quality over quantity, allowing them to make dedicated superfans. The standard repost generates plays of that channel's following. Quite simply, if a 100.000 follower channel reposted your path, it would probably only create 3.000 -- 4.000 plays. You, like us, had probably expected this number to be much higher. The majority of channels had scarily low play-to-follower ratios, between 1-5%. Whereas a part of channels ranged between 10-18%, some were as low as 1 percent. The accounts that are high-ratio were the artists and labels, who reposted uploaded and less . The distinction is critical, and reinforces the notion that you will have to be careful in who you set up with. Improving your channel's engagement The trend on SoundCloud, especially with promotional channels, would be to pair reposts that are consistent to be able to accelerate follower development. That channel get consistent uploads also, and may do the same. The final result is a perpetuating cycle, in...

As SoundCloud‘s importance expands beyond audio, labels of all sizes are catching on to the value of having their SoundCloud plays.

The trend on SoundCloud, particularly with channels, is to pair reposts to have the ability to accelerate follower development. That channel may do the same, and receive uploads that are consistent too. You are unlikely to click it if channels repost the same song every day. They end up unfollowing them or ignoring the channels. The outliers are the ones that upload more more like tags and repost. It's a good deal more easy to appreciate an artist than tag or a channel since there personality. There is a significant tipping point in engagement with reposts exceeding four a day, which everyone should take as their limit that is regular. Reposting more often to overcompensate for the lack of plays is, actually, counter-productive and reduces engagement farther. Another optimization strategy is to need your repost is scheduled in the best engagement time, which is when the vast majority of the Soundcloud audience has arrived in school or the office of that station. Obtaining More Plays on SoundCloud There is a common strategy to give away your Soundcloud music promotion for free download in exchange as the title would imply. Some follow for gates permit you to collect followers across channels and stores, collect mails, or present content. For constructing an Soundcloud audience on 11, this has turned into a must-do. This one is straightforward. Ensure that your tags in your tune is identical to whichever graph on SoundCloud you would like to chart within. Something as simple...

The key behind strong Soundcloud reposts

The key behind strong reposts So why do artists and labels have higher engagement ratios? Labels and artists often curate more in relation to reposts and uploads, preferring quality over quantity, allowing them to create dedicated superfans. The repost generates plays to 3-4percent of the following of that station. You, like us, had expected this number to be higher. Some were as low as 1 percent, whereas a small part of channels ranged between 10-18%. The majority of the low-ratio accounts were the repost channels, who reposted frequently throughout the day and had few initial uploads in their account. The accounts were the artists and labels, who reposted uploaded and less more often. The distinction is important, and reinforces the notion that you will need to be careful in who you group up with. Improving your station's engagement The trend on SoundCloud, particularly with promotional channels, would be to pair reposts that are consistent with gate inclusion to be able to accelerate follower development. That channel receive uploads, and may do the same. You are not likely to click it, if multiple channels repost the exact same song every day. Finally, they end up dismissing the stations or unfollowing them. The outliers are those that repost often and upload more more like tags. It's a lot more easy to appreciate an artist than a repost channel or tag because there personality it's likely to join with there. There's a significant tipping point in engagement with...

Our Organic SoundCloud Reposts are provided through a network of influencers, and artists.  All of our work is legit and comes with a satisfaction guarantee. Real people, real promotion.

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USD $30.00
USD $55.00
Distribution on 500+ SoundCloud Influencer Channels.
USD $105.00
USD $205.00
USD $305.00
USD $420.00

FAQ

  • How do Reposts Work?
    1. Your song is distributed to our network of SoundCloud Influencers.
    2. Our Influencers have between 10k – 500k followers each.
    3. Influencers repost your song to their followers.
    4. Followers may (or may not) choose to play, like, comment, or repost your track.
    5. The better the track, the better it will perform.
    6. You can monitor your engagements in SoundCloud Pulse or Notifications.
    7. Reposts stay active for 48 hours.
    8. To see an example of a repost schedule click here.
  • What are you going to do for me?
    We give your release a boost by getting it in front of a real audience. We provide you with a “first wave” of engagement that you may not be able to get otherwise. What happens next is up to you and your music.
  • How long do reposts last?
    Reposts stay active for 48 hours. After the first 48 hours, your reposts are too far down the stream to be noticed. Removing them keeps an influencer’s channel from being over-used and outdated.
  • Will I go VIRAL from one organic soundcloud promotion?
    The truth is, probably not. Unless you have the next “The Box” in your pocket, you are probably not going to blow up from one promotion. We are not going to bullshit our clients and make false promises. Think “Brand Building” not “Overnight Sensation.”
  • Will I get noticed by labels?
    The best way to get noticed is to keep your brand in front of an audience while producing top quality material. Labels want real artists who already have a brand together, who self-promote and have a good presence on Soundcloud and Spotify. Please, don’t expect to send out some reposts and get signed. This is the most competitive business in the world.
  • Can I have the links to your influencer channels? 
    No. It took us many years to build our network.
  • How many is a million?
    The number represents the total amount of followers your song is shared with. It doesn’t mean that your track will be reposted by a million influencers.
  • Can I split an order between multiple songs?
    We require a minimum of 1 million reposts per song when splitting an order. The minimum order you can split between two songs is 2 million reposts.
  • Can I change the link to my song?
    Unfortunately, no. The organic Soundcloud promotion can’t be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
  • What if no one likes my music? 
    If we can’t get anyone to repost your track, we will refund all of your money.
  • Are the organic SoundCloud followers real people who will become fans?
    They are fully organic, real, living people who have downloaded other music from our fangates and given the option to follow you. Once they are following you they will receive your music in their streams and it’s up to you if you connect with them and build your community. This is how to turn them into “Superfans.”
  • Will they immediately like my music?
    New followers are not automatic “fans” and will probably not engage your tracks right away. You have to engage them by streaming good music, following them back, comment on their stuff, and chatting with them.  Build your community.
  • How Long does it take to gain 1000?
    Once the campaign has started, you can expect 1 week per-1000.
  • How can I track the progress of a campaign?
    Watch your organic Soundcloud followers grow on the Pulse app or in Notifications on the website.
  • Can I change the link to my profile after I order?
    No. Unfortunately, the promotions can’t be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
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